The Gold Master team approached us with a request to redesign the site, the current site had an outdated design, and most of the necessary functionality did not work, including product filters, which made it very difficult to use the site and negatively affected the number of orders.

When we started redesigning the site, we tried to find the perfect balance between design and functionality. Our main goal was to create a visually appealing website that would accurately reflect the brand's aesthetic, as well as be user-friendly and include clear navigation, convenient filters to search for jewelry, and provide all the necessary information about the company, its history and values.

Implementing effective categorization and filtering options was essential to help users easily find the information they were looking for. In addition, we have created a user-friendly CMS for the Gold Master team to easily manage and update website content. In terms of visual expectations, we created a clean, modern design and balanced visual appeal with functionality while providing intuitive navigation.

We were interested in working with a company with such a long history. The development and design process has become easier, thanks to the professional approach of the Gold Master team. And as a result, we transformed an outdated website into an exceptional visual experience.